Trending December 2023 # Protect Your Iphone, Save Your Money: Poetic’s Sub # Suggested January 2024 # Top 15 Popular

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If you don’t want to spend $50 for a case every time Apple announces a new device, you still have great options: cases with comparable quality are available for much less money if you do your research. One of the best brands for that is Poetic, maker of an Apple Watch stand we loved, and today the company has released brand new, sub-$20 iPhone 6s and 6s Plus cases called Revolution and Affinity.

They are both available to order now in anticipation of the new iPhone launch later this month. Here’s the rundown…

The two new cases are updated versions of well-reviewed products available for the previous generation iPhones, so unlike many other products available initially, we already know what we’re getting into in terms of quality.

Poetic Revolution ($19.95) is made for people who want rugged cases, offering ultimate front, back and corner protection. The case also includes a built-in stand that works in both portrait and landscape orientations, flaps to cover any openings, and a built-in screen protector for water resistance.

This case gives you complete protection from impacts, scratches, dust, water and more, yet it sells for just a fraction of the price of similar-looking cases from bigger manufacturers. Don’t think less expensive means lesser quality, however; Poetic’s killer new Apple Watch charging dock shows that you don’t need to compromise design to hit a great price.

Made of premium polycarbonate and TPU materials. Rugged styling with seamless Poetic Design DNA.

Portrait and Landscape stand feature. Front PC case with built in screen protector with water resistant capability.

Unique corner protection with raised TPU support to protect from extreme shock and impact.

Intelligently placed Raised TPU buttons for anti-scratch and anti-slip protection. Flaps to cover all open ports to prevent dust and lint. Side texture for enhanced grip.

All of these packed into a thin and ultra protective design engineered for maximum protection for your device.

Get Revolution in black for $19.95 for iPhone 6s or iPhone 6 Plus.

On the flip side of the Revolution case is the new Poetic Affinity line, a lightweight, super-thin TPU case available in a completely transparent design or clear polycarbonate with black accents (as pictured above). Unlike some of the other cases in the price range, the Affinity includes a raised front bezel for scratch protection of the iPhone’s display, and reinforcements in each corner for superior shock protection. All this is built in without obstructing the see-through design.

The best part of the Affinity? You get a quality, attractive case for your new iPhone 6s or iPhone 6s Plus without breaking the bank.

Made of Clear Polycarbonate molded with Soft Shock proof TPU. Modern styling with the protective X-FORM Poetic Design DNA.

Full clarity to showcase the best that your device has to offer. Drop protection with engineered corner design part of the X-Form architecture.

Side grip pattern to prevent your device sliding out of your grip. Raised TPU back material to prevent scratching while maintaining full clarity of your device.

Inner ridged TPU surface to enable effective shock dissipation while keeping a thin form factor.

Raised bezel for front face protection. Extremely thin with the maximum protection in its class.

Get Affinity in clear or clear with black accents for $14.95 for iPhone 6s or iPhone 6s Plus.

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Five Cases To Protect Your Iphone At The Beach

It was a pleasant time, gathered with family on the sandy East coast beach. There was a gentle breeze and a calming 80 degree forecast. Everything was going perfectly until I had the displeasure of dropping my naked iPhone on the beach. What a way to kill your afternoon.

Obviously, when Sebastien asked me to do a beach-friendly iPhone case roundup, I was certainly onboard with the idea. After spending the remainder of the afternoon making homemade ice cream and sucking the sand out of my iPhone’s speakers, ports, and mute switch, I was cautiously excited to have removed all of the visible sand grains from my infected device. Nothing will stop your heart faster than dropping a $600 iPhone into the slushy beach sand, or swimming pool, or your favorite mixed drink, an oncoming wave, or everyone’s favorite place to drop a phone, the toilet.

Inside, I highlight multiple waterproof options to keep your Apple product safe from the elements this summer, and year-round for that matter…

LifeProof

First to the waterproof scene, LifeProof is ubiquitous with the water lovers among us. In fact, when I think waterproof, I often go straight for the LifeProof line. Although the company was recently purchased by Otterbox, it continues to make its own cases and seemingly operate independently of its new ownership.

“fre” is the newest iPhone addition and, like all LifeProof products, protects against water, dirt, snow, and shock. Fre is slimmer, lighter, louder and stronger than previous versions, for which I can vouch, having held the case at CES 2013. For a touch of style, the back now displays the Apple logo through a small window, if that makes a difference to you. The iPhone is fully functional in the case, including the ability to hear through the speakers, both for calls and music.

Most importantly, the case is waterproof, which will obviously also protect against sandy beaches. According to the LifeProof tech specs, the case meets IP-68 standards for Ingress Protection, specifically for water. Fre will withstand a depth of 6.6 feet for 1 hour and every single case is water tested before being shipped to customers. For more details, check out this product video.

For the company that invented waterproof cases, $79 will get you the quality protected LifeProof case.

OtterBox

Often preferred by rough and rugged iPhone users, the OtterBox line is not necessarily known for waterproof cases, perhaps leading them to the LifeProof acquisition. However, like many new companies in 2013, OtterBox offers their own addition to the waterproof category with Armor.

One concession for the case is the ability to prevent water ingression at a depth of 6.6 feet, but for only 30 minutes, in contrast to LifeProof’s 1 hour. When choosing the OtterBox, decide whether severe impact and crushing protection are priorities. Because of its highly shock absorbent ability, it sacrifices a slimmer profile than some competitors.

For a closer look, check out the product video. If you want to pick one up, it will set you back $99, but is offered for a significantly reduce price on Amazon, at $73.

Incipio

Also testing the waters this year, Incipio brings a waterproof case to life. Although the new ATLAS case is a newbie in a growing marketing, Incipio is boasting a water damage warranty with the purchase of a new case, showing confidence in ways competitors are not.

The outside shell is a proprietary Plextonium material, which Incipio uses throughout its product line, and provides a protective outer layer. Inside, a shock absorbent liner provides drop protection. Gaskets and membranes protect the headphone jack and speakers while still providing access when required.

The ATLAS also passed IP-68 standards, providing 6.56 feet depth coverage for up to 1 hour. Additionally, the case is dust and shock proof like its competitor cases. For a closer look, check out the product video. At $72 on Amazon, the case is a mid range purchase.

Griffin

Another new arrival for the 2013 year, Griffin announced the Survivor + Catalyst. Griffin boasts years of iOS accessory experience, yet they have failed, until now, to release an all weather case.

In addition to some of the competition, Survivor also boasts the IP-68 standard, preventing water and particulates. However, where Griffin takes a leap, or plunge, the Survivor can dive almost a full 10 feet. In addition to waterproofing, the Griffin meets standards for drop protocols, tested and proven to absorb shock without device damage at 6.6 feet.

The Survivor also comes in variety of friendly colors to fit any preference and offers a slim design, keeping it handy for a pocket. Importantly, the silicon O rings are designed to provide a visual confirmation of water tight seal around the interior edge. The Survivor + Catalyst is $60, which is the cheapest option.

Hitcase

Hitcase, working closely with GoPro, developed the waterproof and action-junkie proof Hitcase Pro iPhone 5 case. The Hitcase Pro is a water tight option with a built-in 3x wide angle lens, providing a 170 degree field of view.

Ensuring proper shock protection, the ShockSeal and ShockPad offer full iPhone coverage inside the shell. Additionally the proprietary custom impact absorbing Poron, protects the back of the iPhone. Finally, the machined stainless steel volume and power buttons help give access to the vitals and an ABS Polycarbonate shell is textured for easy grip.

Admittedly Hitcase believes their case is like a pair of hiking boots: the case will not be used all the time, just when the time is right. Making it easy for action recording, the case is completely compatible with the GoPro Railslide Mount and comes with a tripod, StickR Mount, and wrist strap.

At $129 on Amazon, this is the most expensive option, but clearly earns the higher price tag.

What do you guys think about the roundup? Obviously, there are other options out there, but the ones highlighted are some of the front runners. Do you have any others the iDB community should consider?

Protect Your Folders With Folder Locker

Security is an important aspect of digital life. It becomes even more important when people are using a shared computer with a single account. Most of the families do not have multiple accounts for each member of the family and enforcing limited access to confidential data could be a difficult task. In this case, the Windows encryption and security will not work for everyone. Folder level password security is required in this case.

We have already reviewed several encryption utilities which can encrypt a folder and it won’t be visible until you mount it properly with the correct password. Today I will show you another similar security software which can password protect individual folders but with much more options than any other software we have reviewed before.

A+ Folder Locker is a software to lock access to any folder or drive using password protection or pattern protection. Pattern protection is a feature that is common in Android but I have never seen it in a Windows application. Other features like Stealth mode, virtual keyboard and hide & disguise make A+ Folder Locker much more robust and secure. It also includes a file shredder which will delete files such that they can’t be recovered any more.

Installation

The installation of A+ Folder Locker is quite simple and does not require any configuration. The only thing is that you will need to restart your computer once the installation completes, otherwise the software will not run properly.

A+ Folder Locker comes with quite an intuitive interface. All the tools and options can be accessed from the left hand pane while the right hand pane will display the details about the selected item.

Usage

You will first need to create a locker in order to protect it using A+ Folder Locker. To create a new locker, expand Lockers menu from the left hand pane and select “Create New Locker”. You will need to enter a locker name, category, location and the maximum size of the locker. Make sure that you enter the size of the locker with care as it can not be changed after the locker has been created.

On the next screen, you can choose the compression level of the locker. If you want high performance from the locker, do not enable compression. Otherwise, choose whatever suits you.

On the next screen, you will be able to configure the locker security. There are two options here. First you can select the encryption method. A lot of encryption methods are supported by A+ Folder Locker including 3DES which is default. Secondly, you’ll need to choose between whether you want to protect the locker with a text password or a pattern password. If you select pattern password, you’ll be taken to a pattern screen where you can create a new pattern for protecting the locker.

On the next screen, you’ll be able to configure the anti-hacking protection for your locker. Anti-hacker protection means that the locker will self destruct if an incorrect password or pattern is entered a specified number of times. This is a very sensitive setting and should always be configured with care. In case it is enabled, you may lose your data permanently if anyone tries to hack into your locker again and again.

Creating and managing a locker is the main feature of A+ Folder Locker. The pluses are that you get a few more useful features like data concealing and shredding. Data concealing means that you can hide any file within an image file.

Download A+ Folder Locker Free

Usman Khurshid

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How Optimizing Your Email Marketing Will Save Your Bottom Line

In today’s digital landscape, businesses, websites and analytics firms are inundated with data.

The good news is, data—the concrete reality of what’s actually happening—is the key to moving your business forward. Data allows you to understand consumer behaviors, customer habits and client motivations.

The bad news is, data paralyzes. Sure, you might have data coming out of your ears, but what do you do with it?

You see, most of us have all the figures, statistics, and numbers we need sitting right in front of us, but understanding how to bring it all together for actionable insights—for real-world return on investment (ROI)—well, that’s where we get stuck.

Nowhere is this truer than with email.

So, to connect your data—especially your email metrics and on-site ROI—to actionable and profitable insights, I’ve put together four tips:

Measure the email metrics that matter.

Optimize them for top performance.

Connect your email marketing to on-site ROI.

Bring it all together in one dashboard.

Measure the Email Metrics that Matter

Before you send your next email, start by examining the four metrics that truly move the needle. Begin by asking yourself: what is my one goal? Singularity—just one goal—is paramount.

Here are four email metrics you should concentrate your attention on:

Open Rate: Open rate is exactly what it sounds like: what percentage of your email recipients even looked. Open rate is determined by three crucial elements of your email recipients can see before they go inside: (1) your subject line, (2) your first line of text, and (3) your “From” line, who you are.

Bounce Rate: This metric informs you as to the total number of emails sent that were undeliverable. There are two types of bounces: hard and soft. The former is the result of an invalid email address and the latter is a temporary issue with the email address.

Unsubscribe Rate: Unsubscribe rate is as self-explanatory as it is dreaded. No business wants their potential lead to opt out of future emails. As E-Consultancy explains: “The rate at which people opt out is impacted by the frequency, quality and relevance of email marketing, so it’s important to track this metric to ensure your messages aren’t repelling potential customers.”

Optimize for Top Performance

A high open rate means your content is at least compelling enough to attract your prospect’s eyes. If your open rate is low, then begin by running A/B Split Tests in your next campaign on your subject lines.

A simple test to get feel for your audience is to create (A) a content-focused subject line—one that highlights the information or topic of your email—as well as, (B) a personalized subject line—one that engages your audience directly with a conversational statement or a question. For your B subject line, be sure to include the word “you.”

For example, if your topic is how to overcome lead generation with a small email list then your A/B test might look like this:

B: Are you still suffering from “small list syndrome”? Here’s how to beat it!

A: Download the Ultimate Guide to Lead Generation

B: Want to supercharge your lead generation? Get started today!

After testing your email itself, the next step is to move onto your landing page.

In addition, it’s also crucial to think about mobility.

This means emails should be short, concise, and to the point. Someone on a smartphone or tablet doesn’t want to scroll through scores of text because they’re multi-tasking or on the go (hint: employ autoresponders at specific times to get your targets at the best time).

Here are a few other tricks to consider integrating into your email marketing campaign:

Keep your subject lines short. Subject lines with six to ten words generate the highest open rate at 21%.

Use emotional triggers—especially fear—in your calls-to-action.

Connect your CTA from your email with the headline of your landing page. Make them unfold like a story.

Insert images that are easy to download in email and always test image emails against non-image emails.

Add social media links for easy sharing.

Always ensure your email messages are personalized. Speak directly to your audience by using their name the word “you”.

Connect Your Email Marketing to Onsite ROI

Amazing! Your open and CTRs are ascending to new heights. Your audience is engaged and connecting with you. However, what happens when your email marketing isn’t leading to a higher number of purchases?

Why? Three reasons.

First, connecting email metrics with onsite analytics reduces the time you spend hopping from one data point to the next. Second, by monitoring which emails lead to the highest actual onsite conversions, you’ll be able to maximize your efforts and only focus on the segments of your audience who’re most likely to buy. Third, this merger offers a look at the big picture, namely, what’s actually working.

To do this, tag each email campaign you send separately in your email provider and create a funnel to monitor its end-goal performance, not just your open and CTR.

When analyzing on-site ROI in connection with your email marketing, it’s vital to pay attention to three factors, all of which ask the question, “Who converted?”

Time – what time of day, time of the week, time of the month, or time of the year lead to the highest onsite conversions?

Audience – what segments of my audience actually bought?

Offer – what CTAs, products, services, discounts, and freebies brought buyers in?

Bring it All Together in One Dashboard

As previously noted, experiencing a vast influx of data is overwhelming. Being inundated with data hurts your business… if you don’t understand how to utilize it.

This is why all of your marketing and onsite analytics must be brought together into one solitary dashboard. One dashboard makes the process easier to follow, understand, share and optimize. A simple solution to the problem of paralysis is Cyfe, a business dashboard that allows you to monitor all of your compiled data in one place.

For example, the following dashboard combines an overview of revenue (top left), your sales funnel (middle left), with your email metrics (bottom left), and email subscription rates (bottom right):

Final Thoughts

As vital as data can be, overload can reduce your overall performance.

To dominate your data and ROI, put these four tips into practice today:

Measure the email metrics that matter.

Optimize them for top performance.

Connect your email marketing to on-site ROI.

Bring it all together in one dashboard.

What additional tips would you recommend to readers trying to optimize their email marketing campaigns?

Featured image created by author for SEJ

How To Secure And Protect Your Wifi Router

Your router is one of the most important entities on your network. It sits between the local network and the Internet. It can be configured as a firewall too, to protect your office LAN or home network. This post gives you five tips to secure your router. It also has a bonus tip to add more protection to the router and Wi-Fi.

How to secure your WiFi Router

Here is a glimpse of what you are going to read below.

Good password for the router

Update firmware

Encrypt using WPA2 or later methods

Change password for Wi-Fi regularly

Disable WPS

Filter MAC addresses (Media Access Control) addresses.

1] Use a good password

Let’s start with the most basic thing – changing the router password. Router manufacturers keep the default ID “admin” and password as “password”. You have to change it before you connect the router, and thereby your whole home or office network, to the Internet.

To log into the router, open your browser and type 192.168.1.1 in its address bar. Enter “admin” in the ID textbox and “password” in the password textbox. If that doesn’t work, use “admin” for both ID and password. You may also try “password” in both ID and password fields. Do not include the quotes when typing in the ID and password. If you still have problems logging into your router, google with the router make and model or ask for it by contacting the manufacturer’s online support systems.

Create a good password for your router. Use at least 12 characters: a combination of upper- and lower-case letters, some numbers, and some special characters. Don’t use weak passwords – including your spouse’s name, your flat or plot number, and pin code for your area. All these can be easily broken by hackers so go for better passwords.

I recommend using one of the password managers such as Lastpass to your browsers so that you can have them log you in even if you don’t remember your passwords. You need to remember the master password only, in the case of password managers.

2] Update Firmware

This method too requires logging into the router. Your router address is 192.168.1.1 which we’ve mentioned above. You have to enter the numbers into the address bar of your browser. Once on the router page, log in. From the list of sides or upper menus, look for the “Backup” option. It may also be titled “Update”.

Most routers upgrade themselves, but older routers still have to be manually upgraded. By upgrading your router, you are adding more protection: the latest bug fixes and patches for known issues.

3] Encrypt Wi-Fi using WPA2 or later methods

This option too is available via the router control panel page. You have to log in and go to the page that contains the option to encrypt files using WEP, WPA, or WPA2. Always select WPA2 or later options. Of the three mentioned in this post, WPA2 is the most secure for your Wi-Fi.

Read: How to Enable or Disable Access Point Isolation on Windows computers

4] Change the default name & password for Wi-Fi

You should change your default Wi-Fi name and password. You should also change this regularly. That will help the unwanted baggage to be removed from your Internet connection. It may happen that someone else is piggy banking on your Internet connection for personal needs. You can find out if there are any unwanted connections using software like Who is on my Wi-Fi?

Changing the password may mean logging into your Wi-Fi devices again, but it also helps in shedding unwanted baggage in the form of people using your Internet connection for their needs.

Read: How to check if your Router is hacked.

5] Disable Wi-Fi Protected Setup

Some routers and gears come with a switch that enables Wi-Fi Protected Setup. Wi-Fi Protected Setup is generally known as WPS. The method may seem easier than giving away your password to clients. But the method is susceptible to brute force attacks and may let hackers hack into your router and from there, into your Wi-Fi.

Read: How to fix Public and Home Wi-Fi Network vulnerabilities.

6] Filter MAC addresses (Media Access Control) addresses

Every device on your network has a MAC (Media Access Control) address. It is like IP addresses but is actually a separate address to identify devices on your computer network. Check out what all devices you wish to connect to the router. Note down their MAC addresses and configure your router so that only the devices with specified MAC addresses can connect to your Internet.

It is not that the MAC IDs can’t be spoofed. Hackers may spoof MAC addresses, but first, they need to know the MAC address to create a similar one on their devices for which, they’ll have to access your router.

I hope the above helps. Comment below to let us know about more methods to secure your router.

Nine Essentials Ways To Safeguard Privileged User Accounts And Protect Your Kingdom

Despite these constant reminders, many jobless accounts nevertheless remain poorly shielded, discounted, or mismanaged, which makes them easy targets. With that in mind, Here Is a list of essentials coverages which each IT manager or security manager must implement to safeguard privileged accounts:

1) Track and combine each privileged accounts using an automatic discovery mechanism

The very first step to safeguard and manage your own business’s privileged accounts would be to find all vital resources on your company network, in addition to the related reports and credentials. As your business grows and expands its own infrastructure, you need to make sure that your IT staff has a solid detection mechanism to tackle the proliferation of privileged accounts and keep tabs on those. Running a fully automatic program which regularly scans your system, finds new reports, and provides them into a central database would be the perfect method to create a solid foundation on your PAM strategy.

2) Shop privileged accounts at a secure, centralized vault

Dispose of localized, siloed databases which are frequently preserved by several teams. More to the point, make sure workers stop writing passwords down on sticky notes or keeping passwords in plain text documents. These practices are harmful and result in increased cases of obsolete passwords and coordination difficulties, leading to operational inefficiency. Rather, privileged credentials and accounts belonging to all sections must be invisibly into a single centralized repository. Further, safeguard your saved accounts with renowned encryption algorithms like AES-256 to safeguard against undesirable access.

Also read:

Top 9 WordPress Lead Generation Plugins in 2023

3) Establish better roles with restricted access privileges

As soon as your business’s privileged accounts are firmly locked in a vault, it is time to choose who must possess the keys. Since ACSC puts it,”confine administrative privileges into operating systems and software based on consumer responsibilities.” You can achieve so by charting clear functions for the members of your IT staff and making certain privileged accounts aren’t used for patterns like reading email or internet browsing; that every member’s function gives them just the minimum necessary access rights.

4) Implement multifaceted validation for representatives and outsiders 5) Enforce strict policies for automatic password resets

Beyond removing security vulnerabilities linked to loose function division, additionally, it is important to employ secure sharing methods. For ultimate security, your organization’s PAM administrator needs to have the ability to supply contractors or employees access to IT resources without revealing the credentials in plain text. Users must rather be permitted to launch same-sex relations to target apparatus from the PAM program’s interface, without seeing or manually inputting the credentials.

6) Enforce strict policies for automatic password resets

Convenient as it might be for IT teams to utilize the identical password for each and every single accounts on the community, this can be an unhealthy practice which finally promotes an essentially insecure atmosphere. A secure direction of privileged accounts necessitates the use of powerful, unique passwords which are periodically reset. You ought to be automated password resets an essential component of your own PAM strategy to eliminate unchanged passwords and protect sensitive sources from unauthorized access.

7) Insert release controllers for password recovery 8) Stop embedding credentials within script files 9) Audit what

If it comes down to it, in depth audit documents, real-time alarms, and alarms are what make life simpler. Catch each and every user performance and set accountability and transparency for most PAM-related actions. An integration using an in-house event logging instrument may also help by consolidating PAM actions with different events in the remainder of your organization and supplying intelligent tips about odd pursuits. This proves extremely helpful in acquiring a detailed summary of safety events and discovering breaches or carbonated pops.

Implementing these nine coverages is not likely to become an end-all solution to safety –there is always more to be accomplished. A statistic like this should underline the value of not just protecting privileged accounts, but also monitoring and recording privileged sessions to remain attentive and discover unusual access. Your documented accounts management plan should encourage your strategy to restrain privileged access to some critical assets, which ought to encourage your own identity and access management program, etc. That is the perfect way to protect a business; maintain widening your borders and procuring those bounds, since the war against cybercriminals is unending.

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